The JRAdvising Group helps consumer businesses find their next opportunity, build the plan to capture it, and move faster than the competition. We partner with leadership teams to set vision and strategy, design winning brands, drive innovation, and build high-performing teams that deliver. We've sat in the operator's seat — owning the P&L, the retailer relationships, and the results — and we bring that perspective to every engagement.

About Jeffrey Rothman, President of The JRAdvising Group
Transforming Consumer Businesses for Lasting Growth

Jeffrey Rothman has spent three decades building consumer brands — guiding them from start-up through rapid growth, expansion, transformation, and reinvention. A seasoned leader with a track record of scaling and revitalizing businesses across beauty, personal care, and food, Rothman has held senior roles at Unilever, Colgate-Palmolive, Danone, and Walgreens Boots Alliance. Today, through The JRAdvising Group, he helps consumer businesses sharpen their strategy, design and revitalize their brands, strengthen the commercial capability of their teams, and leverage AI to transform how they work


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